SFH is South Africa’s leading non-profit, non-governmental provider of health products, services and communications and South Africa’s leading social marketing organization. Social marketing is the non-profit use of commercial marketing techniques to address public health issues. SFH was founded in 1992 as a condom social marketing organization and since that date has distributed over one billion condoms. Also since that time, SFH has greatly expanded the portfolio of products and services it provides to include male condoms, female condoms, lubricant, HIV counselling and testing, CD4 counts, TB diagnosis and medical male circumcision.